â€˜3 Idiotsâ€™ Brings Cheer, Other Idiots Donâ€™t!
What a brilliant end to an otherwise bad year! The Hindi film industry couldnâ€™t have asked for a better or bigger blockbuster than 3 Idiots to end year 2009. So huge is the business of the Rajkumar Hirani film that this film alone has changed the complexion of the year gone by.
Instead of the industry posting a net total loss of around Rs. 455 crore in the films released during the year, the figure has been brought down by around Rs. 75 crore, thanks to 3 Idiots alone.
In fact, it wouldnâ€™t be wrong to say that the combined profits of the other successful films released in 2009 were the same as the profit in one 3 Idiots alone!
As against the gain of Rs. 150 crore (Rs. 75 crore in 3 Idiots and another Rs. 75 crore in films like 2012 â€“ Pralay Ki Shuruaat (dubbed), Love Aaj Kal and a few others), the film industry lost around Rs. 530 crore in the remaining releases of the year, resulting in a net loss of Rs. 380 crore. Of the combined loss of Rs. 530 crore in the approximately 220 loss-making films that hit the screens in 2009, at least Rs. 450 crore was posted by some 30 big-budget and/or star cast and/or big banner-backed projects. (more…)