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Battle intensifies as Shahrukh and Ajay hold stand


By Jogi sir

Ever since Ajay Devgn has taken an early lead and unveiled the promo of ‘Son of Sardaar’, there has been immense speculation around the impending war between him and Shahrukh Khan.

With Yash Chopra’s untitled film also slated for Diwali release, the industry in general is worried about the impact that this clash may create. However if insiders are to be believed, one man who is keeping his calm amidst the entire mayhem is the one on the hot seat – Shahrukh Khan himself.

“He is staying quiet and you can well imagine that if someone like Shahrukh doesn’t utter a word for such a long time, there is something big that is definitely brewing”, says an insider, “He knows that despite all the brouhaha being created around the film’s release, his film would enjoy the best outing.

Forget about the fact that Yash Raj has possibly booked all theatres in advance and have an arrangement with the exhibitors. Despite all such logistics involved, there is a definite standing that films with him and Yash Chopra enjoy.

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Comments

  1. rockie_EK THA TIGER

    Hot debate. What do you think? Thumb up 10 Thumb down 12

    “With Yash Chopra’s untitled film also slated for Diwali release, the industry in general is worried about the impact that this clash may create. ”

    lolzzzz…
    why will the industry worry?? Kuch bhi …

    Only the producers of respective films might be worried, others stars/producers are least bothered. I mean why will Akshay Kumar or Saif Ali Khan be worried about this clash?? :P

    • Nirjhar

      Hot debate. What do you think? Thumb up 8 Thumb down 12

      At least Joginder Tuteja is worried, pretty evident from his two articles posted here so far :P

    • ank_16n

      Like or Dislike: Thumb up 1 Thumb down 1

      Joginder tuteja is worried because he is a SRK fan he himself said it on Twitter not once but twice…..
      that’s why he is saying Ajay shud postpone SOS…..rather than saying SRK shud Postpone as it is more likely because SRK-Yash raj promo is not out yet…..

  2. Boxofficekings

    Like or Dislike: Thumb up 3 Thumb down 2

    Both movies are getting good pumping from these articles… but personally i think a big hoax is made out of a normal situation, 2 movies can easily exist in a 6 day extended Diwali weekend with multiple holidays and festivities and having next weekend free also…

    Also given the fact that the movies are not out and out action, which depends more on the weekend…

    • hatsoff

      Like or Dislike: Thumb up 3 Thumb down 0

      Right now both movies don’t have any natural hype or buzz but both movies are trying best to make lot of noise or hold lot of attention before the release hence you can see various articles just on the clash rather than their content or any other stuff.

  3. Superstar sam

    Hot debate. What do you think? Thumb up 5 Thumb down 9

    Heard that eros hav acquired distribution rights for #sos at 64 cr somethng…
    If yes then no way yrf wil get bigger release(as ett) since eros are as big as yrf today & they too hav strng relatinshp with distributor…

    Battle is on & ajay looking mastermind here.. Never seen hm bfre promoting ths way.. Lots of interviews, trailer bfre 4 months,lots of pr work etc

    common ajay u can do it.

  4. Superstar sam

    Like or Dislike: Thumb up 2 Thumb down 3

    Heard that eros hav acquired distribution rights for #sos at 64 cr somethng…
    If yes then no way yrf wil get bigger release(as ett) since eros are as big as yrf today & they too hav strng relatinshp with exhibitor…

    Battle is on & ajay looking mastermind here.. Never seen hm bfre promoting ths way.. Lots of interviews, trailer bfre 4 months,sardar background, lots of pr articles etc

    common ajay u can do it.

  5. Superstar sam

    Like or Dislike: Thumb up 2 Thumb down 2

    @doga sir
    u didnt replied me abt joker.. Is it true that jokers all india distribution rites has been sold for 40 cr?
    How much it requires to be clean hit? i.e biz economics of joker..

  6. rockie_EK THA TIGER

    Like or Dislike: Thumb up 4 Thumb down 2

    “Both movies are getting good pumping from these articles”..

    But if you see there is a definite pattern in all the media articles.
    They all tend to downplay SOS and try to pressurize SOS producers to back out, which makes me think these are PAID articles.

    • rajeev singh

      Hot debate. What do you think? Thumb up 9 Thumb down 5

      ajay devgan is paying media to get some hype for his movies , which it’s not getting even after releasing trailer……..

  7. Like or Dislike: Thumb up 1 Thumb down 5

    I also believe they are just pumping the movies .. in the ned they will release both the movies on diwali …

    already huge hype is created for both movies because of such things like ajy shd back etc etce tc

    even ajay wont mind also srk wont mind .. great buzz is being created .. both will have roaring opening in their respectivce strongholds

    • Nirjhar

      Like or Dislike: Thumb up 1 Thumb down 3

      @Manish

      The Twilight Saga: Breaking Dawn Part 2 is also scheduled to be released during the Diwali weekend … the way Hollywood movies are performing lately, it might also get a good opening at multiplexes

      • Like or Dislike: Thumb up 0 Thumb down 3

        yup are u r ryt .. teeange girls will throng theatres for it with their boy frends

  8. Boxofficekings

    Like or Dislike: Thumb up 0 Thumb down 2

    Superstar Sam, No, Joker has not been sold for just India @ 40 cr.

    Its reportedly sold to UTV for 40 cr worldwide rights(India,Overseas,Satellite,Music,Video etc), then UTV might add another 10+ cr for P/P, but not very clear now… i still think total cost might touch even 55-60 cr , lets see.

    Regardless , Joker will need like 75-80 + cr or so to be a hit, if its released more than 2000 prints then 40+ cr share is needed atleast.

  9. Boxofficekings

    Like or Dislike: Thumb up 1 Thumb down 0

    BTW, SOS is sold for 64 cr to EROS, but just India Theatrical,Overseas and Home Video.(Viacom will do P/P for EROS behalf).

    So Just like Bol Bachchan , they are expecting 50+ cr share from India.

  10. Ajay devgn fan

    Like or Dislike: Thumb up 1 Thumb down 1

    But Times of india article read that they have sold it for 96 crores to eros?..viacom bought the movie for 84 crores why would they sell for 60 crores?

  11. Hot debate. What do you think? Thumb up 8 Thumb down 4

    Expecting first poster of Srk-yrf’s next in few dayzz.. N teaser after Ett releases.. Damn excited!!

  12. Superstar sam

    Like or Dislike: Thumb up 1 Thumb down 0

    @doga sir
    so eros wil be distributing in india.. So can we expect good screen nw as they are strong as yrf today?

    Wat do u thnk can joker colect 80 cr with raaz 3 cmng on later week?

  13. Boxofficekings

    Like or Dislike: Thumb up 1 Thumb down 1

    Superstar Sam, all these struggle for screens is just a figment of imagination….Funny thing is this all only applies to Single screens, Multiplexes can easily run 2 movies at a time, infact they will be happy.

    So Suddenly Single Screens space becomes important for a Classy NRI based SRK Romance ? SOS is also not that massy apart from North Angle.

    Just think about how DB,BHTB,DD,Murder 2, Harry Potter,Singham and ZNMD release in just 1.5 month, back to back….

    And here they cant release 2 movies for 16 day holiday window?

    Both movies will get very wide release… YRF movie will get better single screens but thats about it.. in North SOS will also get good screens.. or both will be mixed..

    YRF movie might get 2500 prints and SOS around 2200+ prints i guess.

  14. Boxofficekings

    Like or Dislike: Thumb up 1 Thumb down 1

    Joker will get 25+ cr weekend, after that totally WOM based, it can do 80 cr if WOM is very good.

    It has no Buzz for the normal audience, so weekend will be just about average to decent.

  15. Boxofficekings

    Like or Dislike: Thumb up 2 Thumb down 0

    @Rockie , yes i am also getting the feeling, but just dont understand the reason for doing it.

    Romance Genre is not known for being opening based, YRF-SRK movie will have appeal in Don 2 kind of markets, its not like RNBDJ which was more massier.

    And ofcourse overseas.

  16. Hot debate. What do you think? Thumb up 5 Thumb down 4

    Now as everyone is excited about thz clash, so lets see who’s gonna win it?? We will have to look at three basic parts 1. Which movie will get a bigger opening? 2. Which movie will have a good wom/trending? 3. Lifetime collection of both movies? If Srk wins two or all three of thz dn he is clearly a winner n vice versa.. What say guyzz??

    • Sanjeev-Ek-hai-tiger

      Like or Dislike: Thumb up 2 Thumb down 1

      Srk is a lose-lose situation because he is a bigger star than ajay…
      If he wins, he gets nothing cuz he is bigger, but if he loses he will lose everything

      • Well-loved. Like or Dislike: Thumb up 10 Thumb down 2

        He wont lose 4 sure.. Salman samaj k rakha hai kya

  17. Boxofficekings

    Like or Dislike: Thumb up 2 Thumb down 4

    Rockyy, on paper its not a close competition, SRK movie should beat Ajay movie…(that is as per expectations and names involved).

    SRK movie expected 125+ cr

    Ajay movie 90-100 + cr.

  18. Jack Sparrow

    Like or Dislike: Thumb up 4 Thumb down 1

    SRK movie will get bigger opening for sure but SOS may go to the 100cr no. Both movies can exist but they would not collect as they should have when released in differant weeks. Ajay is playing it safe and he has the advantage of tried and tasted story whereas SRK starrer is totally new and I just hope that SRK should not over-promote it. Let the film speak for itself just like Cocktail and even ETT has not even started promotions untill now.

    • Like or Dislike: Thumb up 4 Thumb down 3

      Agreed Srk shudn’t over promote it n i think he wont do it.. He promoted Ra.One to dat high level cos of its very diff lyk video game type based content n al thoz stuff.. N he didn’t promote Don 2 dat much..

  19. Like or Dislike: Thumb up 1 Thumb down 0

    But is it possible for both movies releasing on same day to do such a huge collection n dat too with two superstars srk n ajay?

  20. Like or Dislike: Thumb up 0 Thumb down 0

    why this kolaveri D?

  21. Jack Sparrow

    Like or Dislike: Thumb up 0 Thumb down 0

    Yes it is very much possible but some loss will be there.

  22. Well-loved. Like or Dislike: Thumb up 13 Thumb down 5

    I don’t want this new untitled SRK movie to be useless masala movie like bhai and ajay are doing these days.

    Why is Ajay doing this to himself? Where is Gangaajal? :(

    • Sanjeev-Ek-hai-tiger

      Hot debate. What do you think? Thumb up 3 Thumb down 10

      I guess you don’t want to watch comedy and masala movies…(may be because srk can’t do these kind of movies)

    • rockie_EK THA TIGER

      Hot debate. What do you think? Thumb up 3 Thumb down 10

      “Why is Ajay doing this to himself? Where is Gangaajal?”

      Ajay has done it all …
      from Company to Aakrosh …
      from Apaharan to Halla Boll
      from Gangaajal to Omkara …
      from Zakhm to Legend of Bhagat Singh …

      Been there … done it … have 2 NATIONAL AWARDS ….

      Now its time SINGHAM and SOS … :)

  23. Alfa.one

    Hot debate. What do you think? Thumb up 5 Thumb down 10

    There is no competition at all. Looking at the present trends SRK/YRF will be a big flop. During Deepawali festival no one is interested in going for serious romantic movie. Every one need happy moments even if it is OTT but a comedy type of movie.

  24. Like or Dislike: Thumb up 2 Thumb down 1

    Eagerly waiting for the promos….

  25. Like or Dislike: Thumb up 5 Thumb down 1

    Eagerly waiting for the promos of srk’s next. Although having less expectation from this one from BO POV. But still it will touch 100cr or so….. Even SOS vil hav good collections for sure.
    May the best one wins

  26. Like or Dislike: Thumb up 0 Thumb down 0

    Eagerly waiting for the promos of srk’s next. Although having less expectation from this one from BO POV. But still it will touch 100cr or so….. Even SOS vil hav good collections for sure.
    May the best one win

  27. Aditya007

    Like or Dislike: Thumb up 1 Thumb down 0

    btw Ajay will be in profit due huge buzz of clash between srk’s movie.
    After supersuccess of BolBachchan Ajay devgan on roll.

    Eros Entertaiment distribute the movie in India as well as overseas.
    The Good promo will help for attract exhibiters for screen space to SoS.
    And about Srk’s Next the screen space will be less than ETT.

  28. Like or Dislike: Thumb up 1 Thumb down 1

    Disagree with u alfa.
    Audience likes love stories even the serious one if it is good. And who says that ppl will only watch OTT action and comedies or so called lite hearted movies??
    Guys Let the judgement day come…!!

  29. Ank_ek_tha_tiger

    Like or Dislike: Thumb up 1 Thumb down 2

    Completely agree with you alfa.one…anjana anjani, mausam, emaet, tmk, and many more love stories are example.

  30. Alfa.one

    Like or Dislike: Thumb up 1 Thumb down 0

    @tituff – In principal I agree with you dear friend. What I am trying to tell you is, these days a movie like HF2, RR, etc etc are so high grossing and are declared hit that place for serious love stories during festive mood do not exist.

  31. Alfa.one

    Like or Dislike: Thumb up 1 Thumb down 0

    @Tituff- Had it been a normal period, the expectations/results would have been different. U will agree that no one would like to carry sad feeling or hangover of the film after leaving the theatre for home to celebrate the beautiful festival.

  32. rajeev singh

    Like or Dislike: Thumb up 3 Thumb down 4

    @alfa.one after RNBDJ none of the romantic movie has done big business and even big stars are not daring to take risk to do it, they left it on ranbir kapoor and sahid kapoor to carry romantic movies and they also failed……..so with this srk starer romance as genre is on stake and i am sure srk will again prove it…….about SOS response for trailer is out, you can know no buzz was created with that trailer……..srk’s movie can’t be a flop in any situation…….

  33. Well-loved. Like or Dislike: Thumb up 17 Thumb down 4

    SRK + romance – thumbs up
    SRK + Yashraj – thumbs up

    never gone wrong imo
    btw isn’t this movie a rom-com?

    :)

  34. Superstar sam

    Like or Dislike: Thumb up 2 Thumb down 1

    @rajeev singh
    who says there is no buzz for sos? It has created huge buzz specialy in north… Sardar dialougue goes viral…
    Just bcoz NG doesnt hav buzz… Same was case wit Bolbachan, hf2, etc & we all the knw result…

    • rajeev singh

      Like or Dislike: Thumb up 4 Thumb down 2

      may be but i haven’t heard it from the mouth of any of my friends calling from delhi……i don’t know about “north india”……..

  35. Superstar sam

    Like or Dislike: Thumb up 1 Thumb down 1

    @rajeevsingh
    sos trailer has hit arnd 160k in just 10 days while joker has hit arnd 150k with 20 days…
    160k in 10 day is realy good

    • rajeev singh

      Like or Dislike: Thumb up 0 Thumb down 2

      and how many dislikes are there can you tell……thats also a key point…..also in case if you think or say srk fans had made those dislikes , then ETT trailer must have got more dislikes……

      • Sanjeev-Ek-hai-tiger

        Like or Dislike: Thumb up 1 Thumb down 1

        ETT trailer does have more dislikes that SOS trailer…all thanks to srk fans…by the way how many of them are from you?

        • Ank_ek_tha_tiger

          Like or Dislike: Thumb up 0 Thumb down 0

          Lol

        • rajeev singh

          Like or Dislike: Thumb up 1 Thumb down 2

          hello ETT trailer has got much higher hits…….calculate the ratio as was done earlier by some NG members……….ya srk fans ne hi puri duniya ka contract le rakha hai…….

  36. Like or Dislike: Thumb up 5 Thumb down 1

    @rockie :

    I know Ajay’s done it all. But what’s the need to do movies like TEZZ, RASCALS, south-remakes like Singham and SOS, Bol Bachchan for such an accomplished actor.

    I mean he needs to do serious cinema or should i say cinema again because what he’s doing right now is destroying his legacy and credibility as a fantastic actor.

    SHAME :(

    • rockie_EK THA TIGER

      Like or Dislike: Thumb up 0 Thumb down 0

      “destroying his legacy and credibility as a fantastic actor. ”

      This is your subjective opinion. I feel that he is showing variety. He has done lot of serious movies earlier in his career.

      So what if he does BO friendly genres?

  37. Alfa.one

    Like or Dislike: Thumb up 1 Thumb down 1

    @pyaare – right u r ! He is trying to all these just because of crap +100 cr. club.

    • dr.nick

      Hot debate. What do you think? Thumb up 3 Thumb down 10

      see its very easy for us to say ‘he should do this nd that or gangajal type of movies.but in reality u cannot expect them to do movies which dont earn big bucks.its business at the end of the day.crores of money is riding on films nowadays.why should he not earn money.nd its about individual choices as well.live nd let live dude

  38. Like or Dislike: Thumb up 0 Thumb down 0

    @alfa – wohi toh… par ajay sunta kahan hain meri…. naadaan parinda :)

  39. Alfa.one

    Like or Dislike: Thumb up 1 Thumb down 2

    @pyaare – Bechara nadaan parinda phas chuka hai saikade (100) ke pher me !!!

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