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A little bit of snooping around always gives one interesting results. Maybe there is an explanation for the weird – but WHY is it when I am on the EROS website in the corporate news section…..I click on the corporate news and it takes me to the Businessofcinema LINKS !
I guess the news being fed to BoC is actually straight from the horses mouth !!!
Try it…
Click on the news item called ‘Partner grosses over Rs 420 million’ – and it goes straight to the BoC link.
So me thinks indeed…the 42Cr estimate provided by BoC is coming straight from EROSPLC i.e. it is not a trade expert, or anyold site….it is straight from the producer.
EROSplc probably uses 3 or 4 sites to distribute news to BoC being one of them. One cannot question the credability of BoC now…one still has the option to use the total or not 
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Tango 6 August 2007
02:57:42 am
Many new items on Yash Raj will show you that they are Indiafm news Jay, even numbers wise!
jayshah 6 August 2007
03:06:18 am
So then do you believe the news items ? Basically…how do you see the Partner 2 week total after the BoC article ?
Tango 6 August 2007
03:06:28 am
Actually these makers keep sending these info’s to sites like Indiafm/Glamsham/Bollyvista etc. some sites put up all of them some a chosen few.
In addition publicists (like say Dale Bhagwakar) keep sending items related to their clients.
Even known names get these for publicity. Some like Taran put up these with their names(claiming it as their own) Glamsham usually just credits it to Bollywood Trade News Networks.
Tango 6 August 2007
03:13:14 am
Well Jay to tell you the truth I would not have responded to the item that you put up, had my name not been mentioned ( despite telling it to Lalita umpteen times to keep off me). In that I respect Q as once I requestewd him to keep away he has.
Its just a dispatch from Eros Jay, it is not from any reputed trade source. Because if I had to take it seriosly I would have taken Namastey London worldwide seriously too but I did not as I believe it is anything between 37-37.50 cr in the end.
Golmaal makers said 90 crore worlwide but is that possible?
As far as RDB is concerned it was clearly mentioned as 45 crores in Film Information and all my columns use FI numbers, just for records.
jayshah 6 August 2007
03:13:52 am
Ok got it. But I guess if EROS is providing this information it is coming from the producer. Its on there corporate news site, they’ve written the piece.
I guess my point is in this delicate situation…do you feel the source is valid and what constitutes a valid source in your opinion. What critique needs to be ticked off i.e. what triggers your decision to take a producer total over your own calculation ?
Tango 6 August 2007
03:14:34 am
**Namastey London 110 cr worlwide**
Tango 6 August 2007
03:17:36 am
No Jay I do not find it valid because if it was valid for me I would have gone to town about that 42 crore first weekend Partner.
MORE THAN ANYTHING Jay I am happy that you are preferring to talk it with me. In fact, yesterday I wanted to reply to you but I could guess you were in an agitated mood , JUST LIKE I AM AT TIMES.
jayshah 6 August 2007
03:18:05 am
Ok but the Guru Total for week 1 was ‘just’ a dispatch from the Guru producers. That it found its way onto IndiaFm was enough to trigger using the producer total.
So from this I understand one can only use the producer total if it is passed onto a trade expert or reputed trade source. If this EROS piece found its way onto IndiaFM you would take it seriously ?
Tango 6 August 2007
03:20:16 am
Jayshah- do you realise what Indian nett for Namastey would have been if I had gone for their 110 crores worldwide gross?
In fact as you can see in a way I had questioned them and asked them to provide the break up.
jayshah 6 August 2007
03:23:00 am
Not agitated buddy…just trying to understand a few things for consistency. I found the BoC piece interesting because they provided a total to the last rupee. For a start that means something IMO. I also find that since it is coming from EROS itself and the ‘estimate’ or ‘number’ they are showing is reasonable – why isn’t it being taken seriously ?
Tango some numbers are obviously blown out of proportion, even the 40Cr figure for Partner weekend total. But this number – can it not be correct ? What exactly is wrong about it ?
Tango 6 August 2007
03:24:26 am
Jayshah – Lets us not get into it again
We have talked it out.
That total had been endorsed by Taran Adarsh so it holds validity for me. I may hate him but can we deny that he and Komal are the two top trade ppl we have?
Similarly, RDB total was mentioned specifically in Film Info by Komal.
jayshah 6 August 2007
03:26:58 am
Ok I understand that…
But I guess you are indirectly saying the number has to be endorsed by a ‘big name’ or ‘reputable’ expert.
Tango 6 August 2007
03:29:59 am
Boss as you may have seen when BOI had said 30 cr I was saying 28 for Partner, but after seeing FI with numbers like 96 lakhs for Calcutta , 1.25 cr for Hyderabad, 64 lakhs for Jaipur it looked like it to me.
IInd week I cannot say, maybe its 18-19-20, I’ll wait for FI.
It is definately anything between 46-50 for me apparently.
Lets see.
AND ALAWAYS CLARIFY WITH ME DIRECTLY JUST LIKE I HAVE SAID TO RAVI.
There have been umpteen attempts to show me questioning your total, but I have always said ” nice analysis” , Thanks Jay etc. And that is how it has been for a while now.
Tango 6 August 2007
03:31:53 am
“Ok I understand that…
But I guess you are indirectly saying the number has to be endorsed by a ‘big name’ or ‘reputable’ expert.”
I guess so boss because all sorts of figures are being thrown around like NL, Golmaal etc.
Tango 6 August 2007
03:35:11 am
In fact they will only send genuine numbers to these guys which they put up like Malmaal Weekly, Traffic Signal etc.
I don’t think even if they had send Namastey London 110 crore WW gross to Taran or Komal they would have put up.
satyam 6 August 2007
05:40:53 am
Let me try to figure this out:
1)RDB and Filmkraft producer totals are not acceptable
2)Then the Guru producer total is even when it comes from Taran adarsh
3)What happens to ‘1′? Well those guys put out ads in trade journals! So when producers put out ads that’s not acceptable because they lie but when they just ‘tell’ the trade analysts what the numbers are they wear their truth caps and these numbers can be trusted
4)Wasn’t Taran adarsh public enemy no 1? Oh, so he is one of the top two trade analysts? But not on Don! Or at other times when he’s roundly abused
5)Now the Partner producer total isn’t acceptable once again. Why? ISn’t BOC a proper source? Quoted for some many other films?
6)Let’s try to clear this tortured logic. Producer totals are only acceptable when the two top trade journalists state them. This is a formula for saying. Accept this only for Guru. Why? Well everything else was an ad.
7)Of course how trustworthy is even this that RDB and Krrish figures were available only in ads and were never given directly to the analysts. Because of course if one went by claims one would also be waiting for the AKS updated numbers!
8)On NL the figures were regularly quoted and only once was it suggested that the territory-wise breakup be provided. Funnily, the NL numbers were always a bit unbelievable while the Partner numbers are entirely plausible
9)Now that we’ve all understood this very ‘easy’, totally non-partisan ‘logic’ let me add the one other figure that Nahata could confirm — that RDB made 45 crores!
10)An interesting corollary of all this. A BOI figure should never be proved wrong no matter what
In the interests of full disclosure I should add that each and every one of the above claims has actually been made!
satyam 6 August 2007
05:42:55 am
When the same top trade analyst calls certain films less than hits then he’s a bit ‘harsh’ and his ratings have to be readjusted.
Tango 6 August 2007
06:34:01 am
Lalita try your Lalita Pawar act elsewhere. You tried it before between me and Jay but have failed miserably.
Meanwhile be ready for more frustration next week.
Qalandar 6 August 2007
07:55:52 am
Satyam and Jay: generally good analytical work on the Partner mess over the last few days, thanks. That being said, whichever way one cuts it, Partner is a monster.
rks 6 August 2007
08:17:33 am
The link is “Eros in news”. It might contain any news item; from rumors to truth. If it is in section “press” then it is probably from “Horse mouth”.
Tango: I thought FI doesn’t calculate total, then how come it has total for RDB? Of course then one (FI or BOI) of them is wrong.
satyam 6 August 2007
10:59:47 am
Qalandar: quite right. partner is a monster in any case. But I was just exposing Tango in yet another way. Notice the hairsplitting he’s been indulging in on this producer total issue! This is an old game.